Privacy Policy

1. Information We Collect

We collect information you provide directly to us, including:

• Account information (name, email, password)
• Dealer information (business name, contact details)
• Vehicle inventory data
• Customer enquiry information
• Payment information (processed securely via Stripe)

2. How We Use Your Information

We use the information we collect to:

• Provide, maintain, and improve our services
• Process transactions and send related information
• Send technical notices and support messages
• Respond to your comments and questions
• Comply with legal obligations

3. Data Security

We implement appropriate technical and organisational measures to protect your personal data against unauthorised access, alteration, disclosure, or destruction. All data is encrypted in transit and at rest.

4. Data Retention

We retain your personal data for as long as necessary to provide our services and fulfil the purposes described in this policy. You may request deletion of your data at any time.

5. Your Rights

Under UK GDPR, you have the right to:

• Access your personal data
• Rectify inaccurate data
• Request deletion of your data
• Object to processing of your data
• Data portability

6. Subprocessors

We use the following trusted third-party services to operate DealerSoftware:

• Supabase — hosted database and authentication (UK/EU regions)
• Stripe — payment processing and subscription billing
• Vercel — application hosting
• AutoTrader — vehicle listing integration (only if you connect your AutoTrader account)

Each subprocessor is bound by a Data Processing Agreement and is GDPR-compliant. We do not sell your data.

7. Contact Us

If you have any questions about this Privacy Policy, please contact us at info@dealersoftware.co.uk.